It is one of the most effective reasons the app developers design an app. Demographics will help you to reach out to the customers or users around the world, whereas psychographics have a different reason. Psychographic research will help you to find out, who will use your app and how will they use it? It is one of the basic aspects of users you must know as per Mobile Application Development Australia. It will guide you about the behavior of the audience, values, habits, and most importantly personality. Do you think you have these details about the audience?